Sony α A550 Digital SLR camera

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Amazing quality and creative features with ultra-rapid responses

Extremely high resolution, low noise images

Extremely high resolution, low noise images

Responsive live view shooting from any angle

Lightning-quick continuous shooting

Super-fast, accurate autofocus

Enjoy all the freedom of Quick AF Live View shooting with ultra-fast responses, generous creative options and extremely high quality, low noise images

Discover the artist within you:

Create a range of artistic styles, with no PC needed. Picture Effect offers a rich palette of options including posterise, partial colour, retro, high-key, mono and toy camera. Preview results in live view mode while shooting stills or movies..

Super-fast shooting that’s always in focus:

Absolutely sharp focus is a mark of pro-quality images that really stand out. Manual Focus Check Live View previews clear, bright full-resolution images on the LCD screen for accurate checking. You can zoom in on screen to confirm pin-sharp clarity of the finest details. It’s great for macro photography, portraits, still life and architectural scenes where perfect focus is critical..

World's fastest continuous shooting:

Capture fleeting action with a continuous burst of full-resolution images at up to 12 frames per second. It's the quickest shooting performance of any consumer-oriented APS-C interchangeable-lens digital camera (Aug. 2011)..

It's all in the detail:

The high-resolution 24.3 megapixel CMOS sensor assures detail-packed pictures with excellent contrast and gorgeous colours. Exmor technology cuts noise while signals are converted to digital form. The result? Flawlessly beautiful images..

14.2 effective megapixel Exmor™ CMOS sensor with BIONZ processor for superb high-resolution images with reduced noise and enhanced shooting speed.

Advanced Quick AF Live View with phase-detection AF for responsive freestyle shooting and fast, accurate autofocus, even with moving subjects.

Face Detection enhances Quick AF Live View performance, tracking up to 8 faces in scene and optimizing exposure, WB, flash and other settings for beautifully natural skin tones.

Smile Shutter automatically fires shutter when subject smiles: with adjustable smile threshold and on-screen smile level display.

High speed continous shooting 5fps (viewfinder) / 4fps (Live View): plus up to 7fps in Speed Priority mode to capture fast-moving action.

90º tilt-angle 3.0-inch Xtra Fine 921k dot resolution LCD screen with new graphic display and Auto Brightness Adjustment for easy, intuitive Live View shooting in any position.

Manual Focus Check (in Live View mode) for precise, convenient adjustment of focus and composition.

Bright optical viewfinder with 95% coverage for clear, comfortable framing.

SteadyShot INSIDE optical image stabilization offers 2.5-4.0 steps anti-shake performance with α-mount lenses or Konica Minolta a-mount lenses.

New HDR Auto mode creates images with extremely high dynamic range by automatically merging two exposures to capture highlight and shadow detail.

Very high sensitivity up to ISO 12800, with dual noise reduction for natural-looking images with excellent resolution and superb colours, even in low light conditions.

D-Range Optimizer analyses image in real time, adjusting brightness and contrast for beautifully-exposed backlit scenes: with selectable Auto or user-adjustable modes.

6 selectable Creative Styles for versatile image finishing options in any shooting situation - can be customized for even greater creative control.

Smart Teleconverter button gives additional 'one touch' instant magnification of 1.4x or 2x to pull distant subjects closer.

Powerful, high-capacity battery pack allows up to 950 shots between charges when using optical viewfinder (CIPA measurement).

Dual anti-dust system reduces build-up of dust on sensor during lens exchange.

HDMI™ output for display on HD TV (requires optional cable). PhotoTV HD enhances still image viewing on compatible BRAVIA TV.

BRAVIA Sync for control of camera playback functions via BRAVIA TV’s remote.

Supplied with Image Data Converter SR and Image Data Lightbox SR PC software: also includes Picture Motion Browser software for fun, easy image library management and sharing online.

Battery life (CIPA standard):
950 shots
Battery type:
Image editing:
Live view:
Photo effects:
black&white, Vivid
Scene modes:
Landscape, Portrait, Sunset
2 s
White balance:
Cloudy, daylight, flash, Fluorescent, Incandescent, Shade
Colour of product:
Flash guide number:
12 m
Flash modes:
auto, fill-in, Red-eye reduction, Slow synchronization
Flash recharging time:
4 s
Auto Focus (AF) assist beam:
Auto focusing (AF) modes:
continuous auto focus, spot auto focus
Focal length range (f-f):
18 - 55 mm
Light exposure modes:
aperture priority AE, auto, manual, shutter priority AE
Compatible memory cards:
ms pro, sd, sdhc
Operating temperature (T-T):
0 - 40 °C
Built-in flash:
Camera shutter speed:
30 - 1/4000
Date imprinting:
Digital SLR:
HDMI ports quantity:
USB 2.0
Lens focal range:
F3.5 - F5.6
USB 2.0 ports quantity:
Video capability:
Camera type:
Compact camera
Image sensor size (W x H):
23.4 x 15.6 mm
Maximum image resolution:
4592 x 3056 pixels
14.2 MP
Sensor type:
Camera shutter type:
8.4 cm
10.4 cm
599 g
13.7 cm

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